Case study
How Quickcart cut fake COD orders by 42% in 90 days
Formixx5 min read
The Shopify app for
COD in Pakistan
AI calls, WhatsApp confirmations, and reactivation campaigns — one install, every order confirmed, every lost customer brought back.
Karachi · livetoday
Confirmed
12,184
Recovered
PKR 17.6M
· Built for Shopify
Trusted by Shopify merchants in Pakistan
processing over 2.2M COD orders a year
- quickcart
- Parchi
- DalaMart
- Nexus
- Meerza.
- orderACE
- Lumière
- Bazaar
· Read all customer stories
Quickcart.pk
Karachi · Shopify merchant
Orders / mo
8.4k
With Formixx
11 mo
Before Formixx we lost 15 parcels a day to no-answer. Now it's two, and they call us back on their own.
Aisha Qureshi
Ops Lead · Quickcart.pk
FEWER FAKE COD ORDERS
42%
Typical drop across the first 90 days of using Formixx IVR + WhatsApp.
ROI ON REACTIVATION
3.4×
Revenue recovered for every PKR spent on Formixx reactivation campaigns.
One install. Every COD order confirmed.
Every dormant customer reactivated.
Formixx is a Shopify-native app that runs the three channels Pakistani merchants actually use — IVR calls, WhatsApp, and reactivation — on one unified customer timeline.
· AI Call
Confirm every COD order with a 45-second call
An Urdu-and-English IVR places the call, listens for 1 / 2 / 3, and writes the outcome back to your Shopify order. No manual calling sheet, no spreadsheet, no missed parcel.
Learn moreAuto-detect the customer's language from their phone prefix, or pick a default. Voices are calm, clear, and Pakistani-accented.
Call activity · Today
Quickcart.pk · Karachi
| Order | Phone | Time | State | Duration |
|---|---|---|---|---|
| #1482 | +92 300 1122334 | 14:06 | Confirmed | 42s |
| #1483 | +92 321 4455667 | 14:18 | Cancelled | 38s |
| #1484 | +92 333 7788990 | 14:22 | Callback | 25s |
| #1485 | +92 345 1122334 | 14:52 | Confirmed | 47s |
| #1486 | +92 301 9988776 | 14:55 | In-flight | 18s |
Q
Quickcart.pk
Business account · online
Order confirmation
Hi Aisha! Your order #1486 of PKR 4,200 is ready to ship. Please confirm so we can dispatch it today.
14:52
Haan, confirm karein please 👍
14:53
Tagged cod-confirmed · back on Shopify in 1.2s
· AI WhatsApp
Customers prefer WhatsApp. Formixx meets them there.
For buyers who skip phone calls — and in Pakistan that's a lot — we send a WhatsApp template with Confirm / Cancel / Callback buttons. The reply flows back to Shopify exactly like the IVR outcome does.
Learn moreWe maintain certified templates on your Meta business account. You never see a template-rejection email. You never touch the Meta console.
· Reactivation
Bring back the customers who went silent
Formixx finds cancelled, abandoned, and dormant customers and reaches out with a personal two-touch sequence — WhatsApp first, voice if needed, never both.
Learn moreFormixx auto-segments customers who went 30+ days silent, grouped by last-purchased category so the nudge stays relevant.
Recovered this month
PKR 4.2M
from 384 dormant customers across 4 campaigns
Latest reactivations
- AQAmna Qureshi+92 300 1234567 · 30-day dormantPKR 4,200
- HMHamza Malik+92 321 7788990 · Cart abandonedPKR 8,500
- SISana Iqbal+92 333 1122334 · Cancelled CODPKR 2,899
· How it works
Live on your store in under 5 minutes
01
Install from the Shopify App Store
One click. Formixx reads your orders/create webhook and does the rest. No dev work, no API keys.
02
Connect WhatsApp + phone number
We handle the Meta Business auth and the telephony provisioning. You approve once.
03
Ship more orders, every day
Formixx confirms, retries, tags, and reactivates — starting with your very next COD order.
Built with Pakistani
merchants, for Pakistani buyers
· Read all customer stories
· Merchant profile
Parchi.pk
Lahore · Fashion + Home
Shopify stores
3
COD orders / mo
12k
Fake-order drop
47%
Recovered / mo
PKR 3.1M
Shopify merchant · Lahore
We run 3 Shopify stores across fashion and home. Formixx is the only app where ops actually uses the dashboard every morning — it tells them which COD orders are safe to ship, which to hold, and which dormant customers came back this week.
event order.confirmed
{ "order_id": "1486", "via": "whatsapp", "reply": "haan", "latency_ms": 1240 }
// tag applied: cod-confirmed · ready to dispatch
· Pricing
Simple, merchant-friendly pricing
One plan per stage of your business. Switch tiers any time — no long-term contract, no setup fees.
Starter
For new Shopify stores testing COD at small volume
PKR 0
first 100 calls free
- COD call confirmation
- Up to 100 IVR calls / month
- Shopify tags + order notes
- Basic daily report
- Email support
Most popular
Growth
For ramped stores doing 500–5,000 COD orders a month
PKR 6,999
/ month + PKR 6 per call
- Everything in Starter
- AI WhatsApp confirmations
- Auto-retry + quiet hours logic
- Merchant dashboard with live view
- Priority chat support
Scale
For fulfilment partners + multi-store operators
Custom
volume pricing
- Everything in Growth
- Reactivation campaigns
- Dedicated phone number
- Full API access
- Named account manager
All prices in PKR · exclusive of GST · billed monthly
News, insights & customer stories
See all resources →Case study
Parchi reactivated 2,400 dormant customers in one Eid campaign
Formixx5 min read
Playbook
The WhatsApp-first COD checklist for Pakistani merchants
Formixx5 min read